Sharing agriculture’s story with consumers is more important than ever. Through the power of social media, farmers have an opportunity to share their story like never before. This story was recorded in late spring, but the lessons are still current today.

4th generation farmer Jon Dinsmore (aka The Green Screen Farmer) is doing just that. Each week he shows what life on his Yuma Valley, Arizona farm is like with his hundreds of thousands of followers. On this episode of Farmside Chat, President Duvall chats with Jon about how he utilizes social media to reach consumers in new and creative ways.